by Stacey | Mar 10, 2024 | All Articles, Marketing
Multifamily marketers, the 2024 MSMS (Multifamily Social Media Summit) is just around the corner! We look forward to it every year. Attending a conference can be a huge investment, and planning out your personal schedule can help you see everything you want, and help...
by Stacey | Mar 3, 2024 | All Articles, Branding, Copywriting, Graphic Design
Your branding should be everywhere! It doesn’t stop with logos and brochures. You must bring your brand to every corner your communications and interactions reach, both digital and physical. And this certainly includes branding apartment emails for both prospects and...
by Stacey | Feb 26, 2024 | All Articles, Branding, Copywriting, Marketing
We’re tired of luxury in multifamily. What once meant exclusive and the best-of-the-best, now seems surprisingly standard.When multifamily overstates their offerings and over-inflates the descriptions of their usual or typical amenities, they’re not being truthful....
by Stacey | Feb 18, 2024 | All Articles, Branding, Marketing
Are community sitemaps glamorous? They certainly can be. A well-designed property sitemap is a beautiful and useful tool for your multifamily community. At Zipcode Creative, we’ve mastered the art of community sitemaps, knowing they’re key for communities to secure...
by Stacey | Feb 8, 2024 | All Articles, Branding, Marketing
Every time you open a word doc to create a design, a graphic designer knows and sighs. Unbreak every graphic designer’s heart by knowing the rules, best practices, and really, the greatest guidance for your multifamily designs. With graphic design, it’s easy to make...
by Stacey | Feb 5, 2024 | All Articles, Marketing
February is Resident Appreciation Month! Fewer people are buying homes, so while staying in a community is the path of least resistance—it should be more than that. Residents renewing their lease should be filled with comfort! Multifamily communities everywhere should...