by Stacey | Jun 20, 2024 | All Articles, Marketing
You know the whole “golden hour” perfect lighting part of the day? Well, the summer months are the “golden hour” season of the year—the time when everything looks a little better, a little dreamier. Use our property photography checklist to get the best photography of...
by Stacey | Jun 17, 2024 | All Articles, Branding
New “luxury” style communities are coming into the market at break-neck pace. As they dominate the market, older multifamily communities are struggling to keep up and compete with their newer, more modern counterparts. Even if your older communities aren’t the newest...
by Stacey | Jun 10, 2024 | All Articles, Marketing
Multifamily conference season is still going strong. Up next: NAA Apartmentalize 2024! This year it’s taking place in Philly, the city of brotherly love. Apartmentalize offers learning, networking, and solutions specifically for multifamily, and helps you stay current...
by Stacey | Jun 2, 2024 | All Articles, Branding, Marketing
Zipcode Creative is a creative agency for multifamily branding. If you came here wondering about the difference between branding vs. marketing, you’ve come to the right place. Branding Vs. Marketing At A Glance First off, let’s get clear about what’s what.Branding is...
by Stacey | May 26, 2024 | All Articles, Branding, Marketing
MME 2024 has just wrapped up! And we couldn’t be more excited for next year’s event Multifamily Marketing East (MME) is an invite-only, limited-access conference. It’s less about being exclusive, and more about concentrated and focused. If you missed out, the content...
by Stacey | May 17, 2024 | All Articles, Branding
Guest Post by Stephanie Shore, Director of Marketing and Brand Development, Bozzuto (formerly with Marriott International and Hilton) Multifamily branding and marketing could take some notes from other industries—like hospitality. In hospitality branding, the critical...