The Multifamily Branding RFP Template
Every proposal you receive from agencies looks completely different. Which one should you trust?
If you’re getting back proposals from your RFPs and they are not apples to apples comparisons, it can be extremely hard to align them and make a decision. The solution: sending an RFP for brand development that is thorough and asks for specifics in agency terms. We have a template for that!
What’s Inside:
This isn’t another generic RFP form. It’s a full-scope, bucket-by-bucket template that covers every area of brand development and guides the agency to prepare their proposal in a clear way that you can easily compare:
- The five scope buckets: research & strategy, naming, logo, visual identity, and verbal identity, so nothing gets bundled in or left out by accident
- Quantity prompts for every deliverable: this can great reduce the change of you receiving back a huge different in range of cost when you can be very clear with your expectations
- Multifamily-specific context fields: asset class, project type, competitive set, and the downstream dates (monument sign fabrication, pre-leasing launch) most RFPs forget to mention
Fill in the brackets, delete what doesn’t apply, and send the same document to every agency on your list. Line up the proposals side by side and see exactly where the scopes match, and where they don’t.
Download the Multifamily RFP Template and get a scope-ready document in under 20 minutes.
— It’s Free!
Download Your Copy of The Multifamily RFP Template
The Multifamily RFP Template
"*" indicates required fields
