by Stacey | Feb 18, 2022 | Apartment Amenities, Apartment Marketing, Blog, Social Media
Tap into existing real estate trends to promote your community on this booming social platform, TikTok. While marketing on social media channels like Facebook and Instagram has become the norm for multifamily communities, it’s important to not just do what you know...
by Stacey | Jan 11, 2022 | Apartment Amenities, Apartment Marketing, Prospect Marketing
Apartment communities can have a very particular demographic, whether because of their amenity offering, their location, or the way they have advertised, apartment residents can be similar in age, interest, or needs. However, if you are looking for ways to expand your...
by Stacey | Apr 28, 2021 | Apartment Amenities, Blog, Campaigns and Programs, Pet Friendly Apartments, Prospect Marketing, Resident Retention
People love their pets. In 2008 alone, more than 11 million searches were conducted on Apartments.com for apartments communities that allow dogs and cats. As the numbers of renters grow, that number has only increased. Nearly 90% of renters own pets—and of the 10% who...
by Stacey | Apr 15, 2021 | Apartment Amenities, Blog, Campaigns and Programs, Prospect Marketing
Putting the planet first is becoming increasingly important for everyone—and especially for prospective residents who are looking for a new community to call home. As more and more people are putting “green apartment” at the top of their wish-list to both make a more...
by Stacey | Feb 27, 2021 | Apartment Amenities, Blog, Campaigns and Programs, Prospect Marketing
The apartment accent wall program model is growing in popularity—and for good reason. These programs give residents the opportunity to personalize their space to suit their individual style, helping them to create a welcoming environment to come home to everyday. A...
by Stacey | Oct 28, 2020 | Apartment Amenities, Blog, COVID-19, Prospect Marketing, Self-Guided Tours, Social Distancing, Touchless Move-Ins
Improve the entire on-site experience to show off your amenities and turn prospects into residents with these marketing strategies to impress prospects on self-guided tours. As self-guided tours become more and more popular in our ever-changing world, there’s one...
